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Search: How the Data Explosion Makes Us Smarter
By Stefan WeitzAs a director of Search at Microsoft, Stefan Weitz, in his book Search, focuses on the future of predictive search that cuts out the human action necessary to utilize current search options and applications. Now, one can search for services, but the user has to take action in order to obtain them. In the future, Weitz posits that the system will know the user well enough to cut out this middle step. Through the capable web, people will be able to “take action, not just find information” (pg. 8).